Service Overview

Local Search Engine Optimization

Approximately 93% of consumers in the United States search for local businesses online. That’s a lot. In order to stay at the forefront of your target audience’s attention, you need to ensure that your business’s digital presence and SEO efforts are up to par.

At Bluehour, we specialize in helping local businesses thrive online. Attracting more customers, increasing reach, and building credibility are at the center of most local businesses’ growth strategies, and focused SEO is a key factor that is crucial to success. Implementing a proper SEO strategy sets the stage for short-term and long-term growth.

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What Is Local SEO?

The real question is, what isn’t local SEO? It’s an integral part of most marketing strategies.

Local search engine optimization, often referred to as local SEO, is the combination of strategies used to help your business’s website rank higher in local search, reach wider audiences, and cement your business’s authority in your specific field online.

A few examples of local SEO in practice include:

  • Optimizing Google My Business Listings
  • Running Link Strengthening Campaigns
  • Aligning Existing Pages with Industry Best Practices
  • Auditing and Cleaning Up Website Issues
  • Producing High-Quality and Engaging Content

 

Local SEO may sound like a no-brainer, as every business values these metrics; however, it isn’t as simple as we’ve laid it out to be. This is why many small-medium-sized businesses enlist the help of a digital marketing agency to help keep SEO efforts on track and steer ahead of the competition.

Whether you are a brick-and-mortar local store, cafe, restaurant, hotel, or other similar local business, it is always worthwhile investing in SEO to maintain a positive growth trajectory. On average, companies see a return on investment of between 550% to 1,220% with SEO, making it one of the highest ROI marketing avenues available.

Why Local SEO is Critical for Your Business

If you’re still unsure about the benefits of investing in SEO for your business, let us provide you with the statistics.

97% of consumers learn more about local companies online than in any other place.

72% of consumers that do a local search will visit a store within five miles.

78% of location-based mobile searches will result in an offline purchase.

Around 88% of local searches on mobile devices will result in a phone call or store visit within 24h.

The numbers don’t lie. By neglecting your SEO or dedicating limited resources and time towards it, you are missing out on countless opportunities to grow your company, audience, and bottom line.

If the chance to level up your company’s SEO and achieve the KPIs integral to your success excites you, we would love to schedule a complimentary call to learn more about what you do and see how we can help you.

What are you waiting for?

Our Process

No commitments, no expectations. Are you interested in setting up a complimentary consultation call? This will allow us to better understand your business, and see if we are the right fit for you.

01. Initial Audit

In order to help you grow your presence, we need to know where you stand currently. Our team will perform an in-depth audit of your website and overall SEO to map out exactly what needs to be fixed and what key opportunities are available.

02. Campaign Launch

Once we have the full oversight and information provided by you and through the audit, we will start building out your campaigns. This stage is highly dependent on your business needs and your previous experience with SEO.

03. Optimize

When campaigns first launch, we will actively monitor them to track performance and see what needs to be tweaked. Once campaigns stabilize, we routinely report on and work to improve these campaigns month after month, delivering the results we guarantee.

Level 1

New Businesses

  • 15 Focus Keywords
  • The total number of keywords that Bluehour will increase rankings on

  • 1,000 Published Words
  • Our team will research, write, and optimize your content each month up to 1,000 words. Additional words or articles can be purchased at anytime.

  • NAP Citation Building
  • Our team will audit and continually monitor and fix your NAP citations.

  • Google Business Profile
  • We'll audit and improve your Google Business Profile listing

  • Technical On-Page SEO
  • We'll audit, fix, and maintain your websites on page SEO.

  • Keyword Research
  • Backlink Building
  • Guest Outreach

Level 2

Established Businesses

  • 25 Focus Keywords
  • The total number of keywords that Bluehour will increase rankings on

  • 2,000 Published Words
  • Our team will research, write, and optimize your content each month up to 2,000 words. Additional words or articles can be purchased at anytime.

  • NAP Citation Building
  • Our team will audit and continually monitor and fix your NAP citations.

  • Google Business Profile
  • We'll audit and improve your Google Business Profile listing

  • Technical On-Page SEO
  • We'll audit, fix, and maintain your websites on page SEO.

  • Keyword Research
  • Backlink Building
  • Guest Outreach
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Ready to take your business to the next level?

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